Your Most Optimal Route to a Successful Business Acquisition
Your Most Optimal Route to a Successful Business Acquisition
We Best Serve Businesses Generating Between $/£500,000 to $50,000,000 In Revenue
We Best Serve Businesses Generating Between
$/£500,000 to $50,000,000 In Revenue
Trusted by a fast growing client base of
business owners, PE funds and corporate finance firms
Trusted by a fast growing client base of
business owners, M&A and corporate finance firms
Trusted by a fast growing client base of
SMBs, funds and corporate finance firms
Traditional Advisory Processes Compared To
Foundy's AI Agent + Advisor Model
Millions Leaked In Exit Valuation Unnecessarily
Millions Leaked In Exit Valuation Traditional advisors lack real-time market data, causing businesses to sell 20-40% below true value.
High Costs With Traditional Advisors
High Costs With Traditional Advisors Manual processes inflate success fees (5-10%) and costs, questioning value for founders.
Fragmented, Prolonged Deal Timelines
Fragmented, Prolonged Deal Timelines Poor coordination extends deals to 12-18 months, creating fatigue and failure risk.
How Foundy Secures Higher Valuations
AI analysis of 1M+ transactions targets 3M+ acquirers with presentations that maximize competitive interest.
How Foundy Reduces Costs While Supporting Advisors:
How Foundy Reduces Costs While Supporting Advisors AI workflows reduce costs 40-60% while freeing advisors for high-value negotiation and relationships.
How Foundy Accelerates Deal Timelines And Predictable Success
How Foundy Accelerates Deal Timelines With Predictable Success Real-time buyer analytics identify motivated acquirers, reducing timelines to 2 to 4 months with quality maintained.
Testimonials
Testimonials
Testimonials
21 Completed Acquisitions, So Far, As Of July 2025
What Foundy's
Clients Say
21 Completed Acquisitions, So Far, As Of July 2025
Recent sale, Foundy (Deal Flow Agent) completed the sale of a health tech company to a fast growing YCombinator backed company. Expert specialists empowered by advanced AI agents helped the business secure 3 acquisition offers over a 9 week period. Our client has left a very positive testimonial.
Here are a handful of other client testimonials
Here are a handful of
client testimonials
Chris West
Acquired Jampot Via Foundy
Foundy was so easy to use. Having direct contact with sellers was brilliant. You can track who you’ve contacted and where you are in each conversation. This experience has been great, and as someone who wants to keep buying businesses, I’ll keep using Foundy.
Nikki Wheeldon
Sold a Business via Foundy, referred Jennifer who then sold her company via Foundy
"I sold my company via Foundy and highly recommend it. It’s not just a listing platform; they offer services like valuation support and a professional data room setup, which made the whole process so much easier."
Nikki Wheeldon
Sold a Business via Foundy, referred Jennifer who then sold her company via Foundy
"I sold my company via Foundy and highly recommend it. It’s not just a listing platform; they offer services like valuation support and a professional data room setup, which made the whole process so much easier."
Jennifer Claire
Sold A Business Via Foundy
"Foundy was invaluable. Our advisor had deep expertise in online business M&A, navigating the complexities of our niche to maximise the value of my business."
Will Oswald
Corporate Finance Leader
"Foundy is an excellent platform for buyers and sellers. It streamlines the M&A process, allowing instant access to data rooms and reducing transaction fees by 50% compared to traditional firms. It's efficient and cost-effective."
Jennifer Claire
Sold A Business Via Foundy
"Foundy was invaluable. Our advisor had deep expertise in online business M&A, navigating the complexities of our niche to maximise the value of my business."
Foundy's Process To Grow &
Successfully Sell A Company
Foundy's Process To Grow &
Successfully Sell A Company
Foundy's Process To Grow &
Successfully Sell A Company
01
01
Book In A Call To Receive A List of 5 Acquirers And A Free Valuation
Book In A Call To Receive A List of 5 Acquirers And A Free Valuation
Book In A Call To Receive A List of 5 Acquirers And A Free Valuation
Time: 30 Minutes
Free consultation to understand your timeline and goals
Instant acquirer list with 5 potential buyers
Detailed company valuation report. This includes personalized guidance on how you can improve your valuation between now and an exit
Time: 30 Minutes
Free consultation to understand your timeline and goals
Instant acquirer list with 5 potential buyers
Detailed company valuation report. This includes personalized guidance on how you can improve your valuation between now and an exit
Time: 30 Minutes
Free consultation to understand your timeline and goals
Instant acquirer list with 5 potential buyers
Detailed company valuation report. This includes personalized guidance on how you can improve your valuation between now and an exit
02
02
Work With Your Dedicated Exit Planning Coach, Mary
Work With Your Dedicated Exit Planning Coach, Mary
Work With Your Dedicated Exit Planning Coach, Mary
Time: 6-24 months from acquisition completion date. Suitable for business owners who are not ready to sell in the near term but want expert support to unlock more strategic and financial value in their business before starting the M&A process
Mary specializes in business optimization and strategic exit preparation. Speak to Mary via email or call at replies quickly at any time of day or night.
Time: 6-24 months from acquisition completion date. Suitable for business owners who are not ready to sell in the near term but want expert support to unlock more strategic and financial value in their business before starting the M&A process
Mary specializes in business optimization and strategic exit preparation. Speak to Mary via email or call at replies quickly at any time of day or night.
Time: 6-24 months from acquisition completion date. Suitable for business owners who are not ready to sell in the near term but want expert support to unlock more strategic and financial value in their business before starting the M&A process
Mary specializes in business optimization and strategic exit preparation. Speak to Mary via email or call at replies quickly at any time of day or night.
03
03
Work With Expert Hybrid Team Of Expert Human Advisors & AI Agents
Work With Expert Hybrid Team Of Expert Human Advisors & AI Agents
Work With Expert Hybrid Team Of Expert Human Advisors & AI Agents
Time: 2-4 months (suitable for business owners who feel ready to sell now or in the near term
• Christopher AI specializes in deal preparation, buyer outreach, and transaction management
• Professional deal documentation including investment memo and presentations
• Strategic buyer identification from database of 500K+ potential acquirers
• Targeted buyer outreach campaign with personalized approach strategies
• Offer management and negotiation to secure optimal terms and structure
• Due diligence coordination with legal and financial expert teams
• Transaction management from LOI through successful closing • AI-powered market intelligence for timing and negotiation optimization • Expert human advisory support throughout the entire deal process
Time: 2-4 months (suitable for business owners who feel ready to sell now or in the near term
• Christopher AI specializes in deal preparation, buyer outreach, and transaction management
• Professional deal documentation including investment memo and presentations
• Strategic buyer identification from database of 500K+ potential acquirers
• Targeted buyer outreach campaign with personalized approach strategies
• Offer management and negotiation to secure optimal terms and structure
• Due diligence coordination with legal and financial expert teams
• Transaction management from LOI through successful closing • AI-powered market intelligence for timing and negotiation optimization • Expert human advisory support throughout the entire deal process
Time: 2-4 months (suitable for business owners who feel ready to sell now or in the near term
• Christopher AI specializes in deal preparation, buyer outreach, and transaction management
• Professional deal documentation including investment memo and presentations
• Strategic buyer identification from database of 500K+ potential acquirers
• Targeted buyer outreach campaign with personalized approach strategies
• Offer management and negotiation to secure optimal terms and structure
• Due diligence coordination with legal and financial expert teams
• Transaction management from LOI through successful closing • AI-powered market intelligence for timing and negotiation optimization • Expert human advisory support throughout the entire deal process
Plans
Plans
Plans
Instantly Receive A Free, Anonymised Business Valuation Report In Just 5 minutes
Fill in the questionnaire below to receive a valuation report. You won't be asked to input your company name. Our valuation report generator is trained on insights from over 1.1 million transactions across all industries. Transaction data, including valuation multiples are pulled from trusted sources such as Beauhurst and CapitalIQ.
Not selling for 6 to 36 months from now
but want to mitigate risk and maximise
your exit event ROI?
Exit Coach
Pricing: 7 Day Free Trial Then £195 A Month. Discount for annual
Voice Strategy Sessions - Up to 3 hours monthly
24/7 Email Support - Get expert responses within 30 minutes
Custom Action Plans - Tailored optimization strategies
Mental preparation for an exit process - overcome hurdles preventing you from unlocking growth and an exit
Progress Accountability - Track improvements and stay focused
Problem-Solving Support - Real-time strategic advice
Expert Knowledge Access - Tap into 1M+ transaction database
Ready to sell in the near term?
Deal Prep And Execution
Pricing: Success Fee upon completion
Dedicated (human) Advisory Team assigned to you
In-depth assessment to maximize sale
Personal onboarding process
Buyer lists built using our proprietary DeepAccess search engine and other sources
Targeted Outreach via multiple channels
Negotiation & Closing - Expert support every step
Risk Mitigation - Advanced tools and expert input
Completion - Smooth deal closure through due diligence
Not selling for 6 to 36 months from now
but want to mitigate risk and maximise
your exit event ROI?
Exit Coach
Pricing: 7 Day Free Trial Then £195 A Month. Discount for annual
Voice Strategy Sessions - Up to 3 hours monthly
24/7 Email Support - Get expert responses within 30 minutes
Custom Action Plans - Tailored optimization strategies
Mental preparation for an exit process - overcome hurdles preventing you from unlocking growth and an exit
Progress Accountability - Track improvements and stay focused
Problem-Solving Support - Real-time strategic advice
Expert Knowledge Access - Tap into 1M+ transaction database
Ready to sell in the near term?
Deal Prep And Execution
Pricing: Success Fee upon completion
Dedicated (human) Advisory Team assigned to you
In-depth assessment to maximize sale
Personal onboarding process
Buyer lists built using our proprietary DeepAccess search engine and other sources
Targeted Outreach via multiple channels
Negotiation & Closing - Expert support every step
Risk Mitigation - Advanced tools and expert input
Completion - Smooth deal closure through due diligence
Not selling for 6 to 36 months from now
but want to mitigate risk and maximise
your exit event ROI?
Exit Coach
Pricing: 7 Day Free Trial Then £195 A Month. Discount for annual
Voice Strategy Sessions - Up to 3 hours monthly
24/7 Email Support - Get expert responses within 30 minutes
Custom Action Plans - Tailored optimization strategies
Mental preparation for an exit process - overcome hurdles preventing you from unlocking growth and an exit
Progress Accountability - Track improvements and stay focused
Problem-Solving Support - Real-time strategic advice
Expert Knowledge Access - Tap into 1M+ transaction database
Ready to sell in the near term?
Deal Prep And Execution
Pricing: Success Fee upon completion
Dedicated (human) Advisory Team assigned to you
In-depth assessment to maximize sale
Personal onboarding process
Buyer lists built using our proprietary DeepAccess search engine and other sources
Targeted Outreach via multiple channels
Negotiation & Closing - Expert support every step
Risk Mitigation - Advanced tools and expert input
Completion - Smooth deal closure through due diligence
Services
Services
Services
Why Business Owners Rely On Foundy For Successful Acquisition Deals
Why Business Owners Rely On Foundy For Successful Acquisition Deals
Why Business Owners Rely On Foundy For Successful Acquisition Deals
See How Foundy Elevates M&A Efficiency, tailored to your firm's acquisition goals
See How Foundy Elevates M&A Efficiency, tailored to your firm's acquisition goals
Custom AI Agent And Automations For Growth
Custom AI Agent And Automations For Growth
Custom AI Agent And Automations For Growth
Foundy builds a bespoke AI GPT model tailored to your needs, available with both "Growth" and "Deal Prep & Execution" Packages. Trained on insights from past transactions in your sector, market trends, and best practices, this interactive chat and voice bot is available 24/7 as your growth mentor and M&A advisor. It brings clarity to complex analysis, explains jargon, and facilitates a more informed approach to your company's data.
Foundy builds a bespoke AI GPT model tailored to your needs, available with both "Growth" and "Deal Prep & Execution" Packages. Trained on insights from past transactions in your sector, market trends, and best practices, this interactive chat and voice bot is available 24/7 as your growth mentor and M&A advisor. It brings clarity to complex analysis, explains jargon, and facilitates a more informed approach to your company's data.
Hi, please build a detailed list of qualified acquirers and provide commentary.
Sure, we offer a range of digital marketing services including SEO, social media management, and PPC advertising. Which service are you interested in?
AI M&A Analyst: How can I help you?
AI M&A Analyst: I've uncovered 87
acquirers and shortlisted 39. This
spreadsheet includes my rationale
and contact details.
Hi, please build a detailed list of qualified acquirers and provide commentary.
Sure, we offer a range of digital marketing services including SEO, social media management, and PPC advertising. Which service are you interested in?
Hi! I am your AI M&A Analyst, how
can I help you?
Hi, please build a detailed list of qualified acquirers and provide commentary.
Sure, we offer a range of digital marketing services including SEO, social media management, and PPC advertising. Which service are you interested in?
AI M&A Analyst: How can I help you?
Database of 1 Million Transactions
Database of 1 Million Transactions
Database of 1 Million Transactions
Foundy leverages an aggregated database of over 1.1 million transactions, including funding rounds and acquisitions, updated weekly. Our technology draws from trusted sources like Capital IQ and Beauhurst, commonly used by top advisory firms, ensuring that each client is benchmarked accurately. This vast dataset enables us to identify the most relevant acquirers or investors for your business.
Foundy leverages an aggregated database of over 1.1 million transactions, including funding rounds and acquisitions, updated weekly. Our technology draws from trusted sources like Capital IQ and Beauhurst, commonly used by top advisory firms, ensuring that each client is benchmarked accurately. This vast dataset enables us to identify the most relevant acquirers or investors for your business.
83/100 Buyer Intent Score
2 New Acquisition Offers Received!
Client: "I am pleased I chose Foundy!"
2 New Acquisition Offers Received!
Client: "I am pleased I chose Foundy!"
83/100 Buyer Intent Score
2 New Acquisition Offers Received!
Client: "I am pleased I chose Foundy!"
AI-Enabled Intent Signal Detection
AI-Enabled Intent Signal Detection
AI-Enabled Intent Signal Detection
Foundy’s proprietary intent signal detection tool is a groundbreaking advancement for M&A. Our AI-driven search engine can detect subtle signals indicating a company's interest in buying or selling, based on over 50 categories with extensive data points. This level of insight gives Foundy's clients a strategic edge, revealing opportunities often overlooked by traditional advisors.
Foundy’s proprietary intent signal detection tool is a groundbreaking advancement for M&A. Our AI-driven search engine can detect subtle signals indicating a company's interest in buying or selling, based on over 50 categories with extensive data points. This level of insight gives Foundy's clients a strategic edge, revealing opportunities often overlooked by traditional advisors.
Expert Advisors, Including a Niche Specialist
Expert Advisors, Including a Niche Specialist
Expert Advisors, Including a Niche Specialist
Foundy assigns each client a dedicated team of expert (human) advisors, including a specialist with deep knowledge of your specific niche. Our selected experts bring years of sector-specific M&A experience, guiding you through valuation, buyer targeting, and deal execution. Partners advanced legal AI tools, used by many top law firms, are available to streamline the legal document process to help you secure the best deal.
Foundy assigns each client a dedicated team of expert (human) advisors, including a specialist with deep knowledge of your specific niche. Our selected experts bring years of sector-specific M&A experience, guiding you through valuation, buyer targeting, and deal execution. Partners advanced legal AI tools, used by many top law firms, are available to streamline the legal document process to help you secure the best deal.
Start A Whatsapp Conversation Or Book In A Call Below
Start A Whatsapp Conversation Or Book In A Call Below
Meet Some Of The Foundy Team
Meet Some Of The Foundy Team
Meet Some Of The Foundy Team
Discover how our clients have transformed their businesses with AI
Discover how our clients have transformed their businesses with AI
Joe Lewin
Founder
Joe founded Foundy.com to transform the M&A process by reducing inefficiencies and cutting traditional sale costs. With 16 successful acquisitions and £1.5 million raised from investors, Joe leads a team dedicated to maximising exit value for business owners. His experience in building and selling companies, including a SaaS marketplace, gives him hands-on experience working with founders for growth and acquisition, ensuring sellers achieve optimal outcomes.
Joe founded Foundy.com to transform the M&A process by reducing inefficiencies and cutting traditional sale costs. With 16 successful acquisitions and £1.5 million raised from investors, Joe leads a team dedicated to maximising exit value for business owners. His experience in building and selling companies, including a SaaS marketplace, gives him hands-on experience working with founders for growth and acquisition, ensuring sellers achieve optimal outcomes.
David Battey
Head of M&A
David brings over 20 years of M&A experience, focusing on valuation, financial strategy, and deal structuring. Having managed portfolios for European Private Equity firms, he is well-versed in guiding clients to maximise deal outcomes and streamline exit processes. At Foundy, David leverages his expertise to optimise client results from start to finish.
David brings over 20 years of M&A experience, focusing on valuation, financial strategy, and deal structuring. Having managed portfolios for European Private Equity firms, he is well-versed in guiding clients to maximise deal outcomes and streamline exit processes. At Foundy, David leverages his expertise to optimise client results from start to finish.
Mel Ragnauth
Head of Strategy
As a Chartered Accountant with vast experience in scaling businesses, Mel has guided companies through successful transactions. Previously leading Spirit21, he grew the company from 7 to 120 employees, securing a spot on the Sunday Times Tech Track 100. Mel specialises in growth strategy and shareholder value, supporting clients in both buy-side and sell-side transactions.
As a Chartered Accountant with vast experience in scaling businesses, Mel has guided companies through successful transactions. Previously leading Spirit21, he grew the company from 7 to 120 employees, securing a spot on the Sunday Times Tech Track 100. Mel specialises in growth strategy and shareholder value, supporting clients in both buy-side and sell-side transactions.
Lee Forster
Head of Healthcare M&A
Lee brings a unique combination of experience in building, advising, investing in, and acquiring businesses. As an ex-Olympian, he has scaled multiple companies, including Neat Nutrition, and led numerous successful exits. Lee’s focus on healthcare, nutrition, biotech, and fitness tech enables him to support clients with tailored insights, from valuation to deal execution, ensuring optimal outcomes.
Lee brings a unique combination of experience in building, advising, investing in, and acquiring businesses. As an ex-Olympian, he has scaled multiple companies, including Neat Nutrition, and led numerous successful exits. Lee’s focus on healthcare, nutrition, biotech, and fitness tech enables him to support clients with tailored insights, from valuation to deal execution, ensuring optimal outcomes.
Learn More About Unlocking Growth Through AI and Automation
FAQ
FAQ
FAQ
Your Questions, Answered
Your Questions, Answered
Your Questions, Answered
Answers to your most common questions about our AI services
Answers to your most common questions about our AI services
How can Foundy’s AI-enhanced M&A service increase the sale value of my business
How does Foundy’s pricing structure work, and what are the costs involved in selling my business?
How do I know if the "Deal Preparation & Execution" package is right for my firm?
What exactly does the custom AI Agent do for my business, and how is it trained?
What is the difference between Foundy’s approach and traditional M&A advisory firms like KBS Corporate?
How does the AI agent identify and qualify potential buyers specific to my industry?
How soon could I expect to receive offers after engaging with Foundy’s advisory team?
What industries and sectors does Foundy specialise in for business sales?
What is Foundy’s track record for selling businesses within a specific timeframe?
How long does it take to implement automation solutions?
Can Foundy’s services help my business if I’m considering expanding instead of selling?
What steps does Foundy take to ensure I’m fully prepared for buyer negotiations?
How can Foundy’s AI-enhanced M&A service increase the sale value of my business
How does Foundy’s pricing structure work, and what are the costs involved in selling my business?
How do I know if the "Deal Preparation & Execution" package is right for my firm?
What exactly does the custom AI Agent do for my business, and how is it trained?
What is the difference between Foundy’s approach and traditional M&A advisory firms like KBS Corporate?
How does the AI agent identify and qualify potential buyers specific to my industry?
How soon could I expect to receive offers after engaging with Foundy’s advisory team?
What industries and sectors does Foundy specialise in for business sales?
What is Foundy’s track record for selling businesses within a specific timeframe?
How long does it take to implement automation solutions?
Can Foundy’s services help my business if I’m considering expanding instead of selling?
What steps does Foundy take to ensure I’m fully prepared for buyer negotiations?
How can Foundy’s AI-enhanced M&A service increase the sale value of my business
How does Foundy’s pricing structure work, and what are the costs involved in selling my business?
How do I know if the "Deal Preparation & Execution" package is right for my firm?
What exactly does the custom AI Agent do for my business, and how is it trained?
What is the difference between Foundy’s approach and traditional M&A advisory firms like KBS Corporate?
How does the AI agent identify and qualify potential buyers specific to my industry?
How soon could I expect to receive offers after engaging with Foundy’s advisory team?
What industries and sectors does Foundy specialise in for business sales?
What is Foundy’s track record for selling businesses within a specific timeframe?
How long does it take to implement automation solutions?
Can Foundy’s services help my business if I’m considering expanding instead of selling?
What steps does Foundy take to ensure I’m fully prepared for buyer negotiations?
Book Your Discovery Call
Schedule a free consultation with an M&A expert to explore your goals, identify quick wins, and get a tailored proposal. Book now to receive a list of prospects and a valuation report
It's 100% free
Book Your Discovery Call
Schedule a free consultation with an M&A expert to explore your goals, identify quick wins, and get a tailored proposal. Book now to receive a list of prospects and a valuation report
It's 100% free
Book Your Discovery Call
Schedule a free consultation with an M&A expert to explore your goals, identify quick wins, and get a tailored proposal. Book now to receive a list of prospects and a valuation report
It's 100% free
Contact us
Contact our CEO and team via : Hello@foundy.com
Bloom Co-Working, 55 Nine Elms Lane
London, SW117SD
Foundy has a friendly team who are based in cities across the UK, USA, and Australia, including London, New York, Texas,
Washington D.C and Melbourne.
Business WhatsApp: +4420 7293 0327
Click here to speak to a Foundy expert via Whatsapp
Copyright © 2024 Foundy (registered as BTB Holdings Ltd. owns all of Foundy's assets, including the trademark)
Contact us
Contact our CEO and team via : Hello@foundy.com
Bloom Co-Working, 55 Nine Elms Lane
London, SW117SD
Foundy has a friendly team who are based in cities across the UK, USA, and Australia, including London, New York, Texas,
Washington D.C and Melbourne.
Business WhatsApp: +4420 7293 0327
Click here to speak to a Foundy expert via Whatsapp
Copyright © 2024 Foundy (registered as BTB Holdings Ltd. owns all of Foundy's assets, including the trademark)